As the Department of Marketing and Foreign Trade, our primary goal is to educate individuals who can compete in global markets, adhere to ethical values, and possess a strong awareness of digital transformation and sustainability. In line with this mission, our quality policy is built upon the following principles:

1. Priority on Experiential Learning
We actively integrate theoretical knowledge with industry practice at every stage of education through case analyses, project-based work, and digital simulations.

2. Vision for Internationalization
We encourage students to gain a global perspective by incorporating foreign-language-supported content, aligning our curriculum with international standards, and promoting mobility through programs such as Erasmus.

3. Sectoral Integration
By forming collaborations with exporters' associations, chambers of commerce, logistics companies, and digital marketing agencies, we provide students with access to internships, mentoring, and fieldwork opportunities.

4. Focus on Ethics and Sustainability
We cultivate a responsible mindset in our students by emphasizing the ethical, social, and environmental implications of business activities—aiming to produce not only successful but also conscientious professionals.

5. Culture of Continuous Improvement
We consistently evaluate and enhance the quality of education through student and alumni feedback, sectoral needs analysis, and academic performance monitoring, using data-driven strategies to shape our development plans.

6. Development of Digital Competencies
We contribute to the digital transformation of the business world by equipping our graduates with proficiency in modern tools such as digital marketing platforms, e-export systems, and AI-assisted trade technologies.

5/29/2025